The Pip's Heirloom Story
For Pip's Heirloom Snacks, the story of a better crunch begins with heirloom corn and the people who preserve it. Those family farmers keep the varieties in motion, preserving seeds across generations while cultivating their distinct traits.
Its ingredient approach pairs real, non-GMO components with avocado oil or high-oleic, expeller-pressed sunflower oil as the applicable snack requires. Its official summary of the heirloom idea is kept verbatim: Heirloom makes us different. Heirloom makes it better™.
Better crunch can start with
seeds preserved across generations
The Meaning Behind Heirloom
In 2012, discovering heirloom corn seeds opened a new path for Pipcorn and eventually carried the idea into a Shark Tank deal.
Preservation by family farmers lets inherited heirloom corn traits remain active in the field, where a new season can express them again.
Through open pollination, genetic diversity can accumulate and biodiversity can adapt across changing local environments.
That continuity reflects the work of Indigenous communities and family farmers throughout the Americas.
The biodiversity is strengthened when open pollination keeps genetic diversity active from one growing season to the next.
Pip's Heirloom Snacks is the present identity; Pipcorn identifies the earlier brand, and Pip's is the concise name used today.
Its crop-led promise stays connected to family farmers who preserve heirloom corn through continuing fieldwork. The story returns to a concise line that the brand uses exactly: Heirloom makes us different. Heirloom makes it better™.